LiAngelo, lonzo, and lamelo are all members of the popular trio the ball brothers. With the help of their father Lavar they have dominated in the basket ball community. "They always played six and seven years up. When they were in kindergarten and [LaMelo] was like four years old, we were playing fourth and fifth-grade teams. Then when Lonzo got to the eighth grade, we were playing eighth- and ninth-grade teams. When you get to high school and you're 14, that senior is going to be 18. That's a four-year gap." —LaVar Ball on his sons' early experience playing basketball[2] LaMelo began playing basketball at age four with his brothers Lonzo and LiAngelo. Growing up, the trio played on teams coached by their father, including Big Ballers VXT of the Amateur Athletic Union (AAU), where they would continue playing into high school.[4][5][2] During his childhood, LaMelo mainly played against opponents several years older than him.

"They're not going to tell me what I can do for my son and my family. He's not even in the NCAA, and that's the first thing they're coming up with instead of saying, 'Oh, that's a nice shoe. Your dad just gave a shoe to him, a signature shoe that he can play in that's to his specifications.' They're not looking at that part. They're looking at, 'How can we make it negative?' By saying, 'Oh, he's got to be ineligible for that. Gotta be.' No, it never happened before, so what are you saying?" —LaVar Ball on LaMelo's NCAA eligibility questions.[92] In April 2016, the Ball family announced the launch of a sports apparel brand called Big Baller Brand.[93] On August 31, 2017, it announced the release of a signature shoe for LaMelo, called the Melo Ball 1 (MB1), which would be released in the following months. According to Big Baller Brand, the shoe is exceptionally light upon a request by Ball himself. The MB1 is currently priced at $395.[44][94]
BIG BALLER BRAND is a Lifestyle Apparel company founded on core family values, and inspired by the 3 Ball brothers from Chino Hills, California. Lonzo, LiAngelo, and LaMelo Ball are basketball players with Championship pedigree. We are always striving for excellence through strong work ethic, passion, and commitment to win as a team.  Our company goal and purpose is to deliver the same qualities into the brand.  We are dedicated to produce the highest quality products to build brand loyalty. Our mission is to provide a clothing line that is a reflection of what every Big Baller in the world expresses through what they wear. Trust Big Baller Brand as a Lifestyle for the latest in apparel fashion and design for any occasion. Welcome to our family. 

Big Baller Brand (BBB) is an American company that designs, manufactures, and sells clothing and shoes. Launched in 2016 by media personality LaVar Ball, it has most notably produced signature shoes for the Ball brothers: Lonzo Ball of the Los Angeles Lakers, and LaMelo and LiAngelo Ball of the Lithuanian team Vytautas Prienai–Birštonas. Big Baller Brand has additionally been involved in the creation of the Junior Basketball Association (JBA), which it will fully fund, and the Big Baller Brand Challenge Games, a series of Lithuanian exhibition games hosted by Vytautas that feature LaMelo and LiAngelo Ball. Contents  [hide] 

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